[vc_row type=”in_container” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ width=”1/2″][vc_column_text]TED Tips to Help You Persuade Anyone at Work

I wonder how many readers of this blog have watched a TED talk? I am a loyal TED fan myself, and often draw great inspiration from their talks. More importantly though, I watch these speeches to familiarise myself with great presentation skills. We all know how important communication is at the work place.

TED is short for technology, entertainment, design. It is an American non-profit organisation, best known for the talks that they host. It was founded in 1984 by Richard Saul Wurman.

TED was first started by a group of friends to discuss topics on the three aspects mentioned earlier. Over time, it expanded to include ideas from fields such as education, arts, business, culture, and science. The invited speakers are all elites and intellectuals of our time, and they all have exciting ideas to share.

As it is, TED is the most influential public speaking platform in the world. Throughout its history, it has successfully shared countless inspirational, intellectual and ground-breaking speeches—this was precisely what TED was set up to do. It was a platform to allow the spreading of “ideas worth sharing”.

To me, TED was a powerful avenue through which I learned many groundbreaking issues and perspectives. More importantly, I picked up some presentation and communication skills.

I have always understood that our lives cannot be separated from “speaking”—especially in the work place. Be it communication between employers and employees, in meetings, in proposals to clients, and asking for a raise; anyone that is able to communicate and persuade effectively automatically gets a huge advantage.

On the contrary, when you are unable to clearly present your thoughts, you subject yourself to doubts and a poor professional image. This is why I work very hard to perfect my communicating abilities.

For example, every time Mon Space has a new project, I need to have a meeting with my team, and follow that up with a proposal to our client or board of directors. The presentation of these reports are of utmost importance. A succinct, impactful and clear proposal would immensely increase the chances of your suggestion being approved.

As technology advances, so do the tools that aid public speaking and presentation: projected imagery, sound systems, videos, special effects etc. Nevertheless, the core of the art remains: to persuade and influence people through communicating a message, and ultimately causing behavioural change in your audience.

1.Be Relatable

We are sharing a story or a message with our audience. For it to create impact, it has to have some elements of self-involvement. Include some personal experience, because true stories are so much more relatable.

Renowned human rights lawyer Bryan Stevenson holds the record for having the longest standing ovation from a TED talk. He did it without using any visual aid! What was his secret? He shared that he intentionally told a story about himself that he knew would incite strong emotions with the audience.

He said: “You need to bond with your audience, so if your speech is too dry and not relatable to the average person, you will lose the audience very quickly. Usually I talk about my family, children, or vulnerable people. These stories make my message much clearer and more interesting.”

2.Keep It Simple

Abraham Lincoln famously said in the 1863 Gettysburg Address: “the world will little note, nor long remember what we say; but it can never forget what brave men did here.” It was a very short speech, yet it went down in history as one of the most influential and memorable one (seems like people do remember what Lincoln said after all).

This is the power of keeping your message succinct and straight to the point. TED requires all of its speakers to speak under 18 minutes, which is the general attention span of humans. It is a test of the presenter’s ability to fully deck out a message and its impact, to keep the audience interested, and make sure they have something to bring home.

3.Be Sincere. Let Your Audience Resonate with You

Brené Brown, veteran psychologist and author of “The Power of Vulnerability”, shared in TED: if you want your speech to make an impact, then you cannot afford to copy someone else. You need to be sincere. As an audience, I always resonate most with speakers who let their true feelings show.

Chris Anderson also said: “A speech is not just about turning written words into sounds. It is also about the things that words can’t express—body language, intonation, pauses, expressions, eye-contact, passion, and observation of your audience—all these are where the magic truly lies.”

4.Creating Trust with Body Language

Lastly, watch your body language. One cannot overestimate the importance of this. Studies have shown that the more complex your thought process is, the more likely you would have complex hand gestures. Incidentally, this also makes the audience trust the speaker more.

Amy J. C. Cuddy, Harvard psychology professor and a TED speaker shared that body language helps us define ourselves. It also affects how other people see us.

Some tips she shared in her TED talk includes: slightly stretching out your arms to create a “sphere of influence”, keeping your hand gestures within a certain area etc.

If you are not great with public speaking or expressing yourself, and wish to improve, I urge you to check out TED. Through their speeches, you would learn invaluable ideas, and pick up public speaking tips and tricks which will ultimately help you in your career![/vc_column_text][/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ width=”1/2″][vc_column_text]职场工作者必备能力:说话技巧 TED 4贴士让你说服人心

长期关注我的部落格的读者们,你们可曾看过TED演讲?我本身是TED演讲的忠实听众,每每聆听TED各个领域的专家演讲后,我都能得到很大的启发。而我关注TED最重要的原因是希望能透过聆听与观察演讲者的演讲方式,吸收表达(Presentation)的技巧,因为良好的表达与沟通技巧,对我的工作而言非常重要。

各位读者,你们知道什么是TED演讲吗? TED(指technology, entertainment, design在英语中的缩写,即技术、娱乐、设计)是美国的一家私有非营利机构,该机构以它组织的TED大会着称。 TED诞生于1984年,其创办人是里查德·沃(Richard Saul Wurman)。

TED一开始是由这三种领域的专业人士聚集的会议,但后来各界包括教育、艺术、商业、文化、科学……等话题也逐渐出现。受邀的演讲者皆是该领域的菁英份子,针对自己擅长的主题进行精彩的演说!
TED是当今世上最具权威的演讲平台,汇集了许多精彩的、感人肺腑以及发人深思的影片。 TED更是那些想要提升自己的人士最不可或缺的重要窗口,因为TED大会希望传达就是这样的信息,即优秀的思想可以改变人们对这个世界的看法,使人们反思自己的行为。

TED对我而言,是自我提升的一个重要平台,我在这里了解到当今世上最新的课题、最具影响力的想法,最重要的是,学习到这些优秀的演讲者的演说技巧。

我一直都认为,人类的生活离不开“说话”,尤其在职场上,主管对团队成员谈话、员工在会议中报告、业务员想客户提案、绩效面谈中向主管表达自己的优缺点等,凡是必须“说话”的场合,若能够清晰、精准的表达自己的想法,达到沟通与说服的效果,几乎是每一位职场工作者必须具备的能力。
当你表达不清楚,旁人会因此而质疑你的能力,同时,你也是在降低自己的专业形象。所以,我向来注重表达技巧,我深知将“表达、呈现”视为职场必备的技能。

打个比方,每当我的公司拟推出新的项目时,我都需与幕僚开会商议企划、有了决策后需要做简报与客户开会进行提案会议,而吸引人的简报以及说话技巧是提案是最不可缺少的要素。当你把简报做的简洁有力、说话又具说服力时,别人赞同你的几率也相对提高。

而随着时代演变,辅助演说的工具越来越多,例如文字、影像、影片等,然而沟通的本质始终没有改变:用真诚的讯息,驱使人们改变想法引起共鸣,获得启发进而采取行动。

TED策展人克里斯‧安德森(Chris Anderson)透露,若你今天进行一个提案简报会或是发表一个演讲,想要说服人们,说话就必须具备以下四点:

1.具体(specific):独特的观点与主张

在演讲台上,我们诉说的是一个故事,一个分享,一定要有个人情感以及观点。在台上讲话时,我们必须融入自身的经历,而不是抄来或是听来的,因为真实故事,绝对可以让现场的人感受到故事的穿透力。

不用任何图表作为辅助,单靠一张嘴演说就创下TED演讲台上观众起立拍手最久的演讲者——美国人权律师布莱恩.史帝文森(Bryan Stevenson)就曾分享他如何“鼓动”听众情绪的技巧:刻意讲一个容易在情绪上感动听众、有关于他个人有关的故事。

他说:“你必须让这些人信任你,如果一开始讲得太艰涩,距离一般人的日常生活太远,很难吸引听众的注意。我常讲家人,因为大部分的人都有亲密的家人,我谈小朋友和正处于困境或容易受伤害的人,这些故事全都是为了更了解问题。”

2.简洁(simple):“直种要点“的说服力道

“世人不会留意也不会长久记住我们在此地说的话,但他们永远不会忘记勇士们在此地所做过的事情。”

1863年,林肯(Abraham Lincoln)发表的〈盖兹堡演说〉(Gettysburg Address),短短278字,只用了二分多钟,道尽了追求民主的决心。

而TED规定演讲者在限定的18分钟发言时间(这是人类注意力的极限)内把话说完,形同考验每一个讲者如何安排发言与讯息的顺序(process),在有限的框架内,既要让人想一直听下去,也学到东西。

3.真诚(sincere):与听众达到情感的共鸣

以12年时间研究人类心灵脆弱的布芮妮‧布朗(Brené Brown;《脆弱的力量》作者),回想她在TED演讲的经验时表示:“如果演讲要有效果,就不能模仿别人,必须和观众产生共鸣。当时在台下的我,发现前面几场和我最有共鸣的演讲,讲者就只是真情流露而已。”

而克里斯‧安德森说:“简报并不只有转化成为视觉的文字而已。那些无法无以言语表达的部分,藏着某种了不起的魔法。手势、声音的抑扬顿挫、脸部表情、眼神接触、热忱,还有笨拙的肢体语言,以及掌握观众的反应等,一场简报里有太多藏在潜意识里的线索,端看你了解多少,以及是否受到启发。”

4.手势的要点:以肢体语言增添观众对你的信心

最后,就是手势。你或许会问我,手势重要吗?我的答案是肯定的!
研究显示,想法越复杂的人,手势也就越复杂,而这些手势则会让观众对主讲者更有信心。
哈佛大学商学院社会心理学教授,同时也是TED主讲者这一的爱米.柯迪(Amy J.C. Cuddy)主张,肢体语言会帮助定义自我,我们怎么使用自己的身体(也就是非语言讯息),可以改变人们对我们的印象。

她在TED演讲上分享一些手势小贴士,例如想像你的“势力圈”,就是从眼睛上方到你双手大张,再到肚脐,再回到眼睛的一个圆圈。试着将你的手势(以及眼神)控制在这个区域里,比肚脐低的手势不但缺乏动力,而且看起来没有自信。在腰线以上使用复杂的手势会给听众你是个领导者的信心,帮助你更容易传递你的思想,加强你整体的表现。

若你本身的表达能力并不是那么好,而期许得到改善的话,我非常建议大家可以关注TED这个演说平台,因为透过TED,你不仅可可以吸收各方面的知识,更能后从每一位演讲者精辟的演说中,揣摩以及磨表达以及简报能力,提升自己的专业程度!

资料参考:

https://tw.voicetube.com/channel/ted
https://zh.wikipedia.org/wiki/TED%E5%A4%A7%E4%BC%9A
http://www.managertoday.com.tw/topic/view/18
http://pptlab.blogspot.my/2012/03/four-points-in-good-ted-standard.html
http://www.managertoday.com.tw/topic/view/18?sid=50585&ty=1[/vc_column_text][/vc_column][/vc_row]

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